Scott Braley
SDS Guerrillas Strike

Madison Avenue seems determined to co-opt and make a profit on everything, even revolution.

What the movement has to do is politicize every facet of Amerikan life and relate to people everywhere they are—in this case, at the movies.

For the last couple of weeks several people from the SDS summer program have been spending spare time at “CHE!” (“A man who created a nightmare of violence and terror”). We went to theatres all over Detroit passing out the June 12 “Che!” issue of the Fifth Estate [FE #81, June 12–25, 1969], and rapping about what Che and Cuba really are about.